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| Topps Baseball Cards |
| Topps Baseball Card Company
was the dominant manufacturer of baseball cards after swallowing up their biggest
competitor by the 1956 baseball season, . Aside from a couple of short-lived competitors,
Topps Baseball Cards would enjoy a virtual monopoly on the hobby for the next
quarter century. |
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| Topps Baseball Card changed the dimensions of its baseball
cards when it issued its 1957 baseball card set. The cards were pared down to
2 1/2" by 3 1/2", a standard card size still in use today. Nearly every
year, baseball grew and Topps Baseball Card would increase the size of its baseball
card sets, from 206 in 1955 to over 700 by 1970. Regular-issue team baseball cards
arrived in 1956; checklists showed up the same year. Topps Baseball Card issued
its first subset featuring the year's All-Star players in 1958. The league statistical
leaders began to be recognized on cards by the early 1960s. In 1962, Topps featured
its "Rookie Parade" subset, and kept multi-player rookie cards for years
afterwards. |
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| 1962 Topps Larry Sherry
Topps Baseball Cards saw its
first direct competition during this era in 1959, when the Fleer Gum Company of
Philadelphia signed Ted Williams to an exclusive contract and then issued a set
honoring the slugger. While Leaf, Post and Jell-O issued sets of major league
players, Fleer issued sets of old-timers in 1960 and 1961, which competed with
Topps but not directly. In 1963, Fleer issued 66 cards of a set of current major
league players and sold them with cookies instead of gum; Topps Baseball Cards
went to court and stopped Fleer from issuing any more cards. |
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| The practice
of issuing baseball sets in several series throughout the baseball season ended
with the release of Topps' 1974 Baseball Cards set, which was issued in its entirety
before that baseball season began. For the first time, an entire set could be
put together and sold without waiting for the season to end; after this, a hobby
began to develop itself and card dealers began to appear. Topps Baseball Cards
issued its first set of traded cards in 1974, which were distributed with the
regular issue cards in packs sold toward the end of the baseball season; this
practice would be repeated in 1976. Annual "Traded" sets would arrive
in 1981, but only sold by dealers as complete sets. |
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| 1975 Topps Lou Brock
During the 1970s, Topps Baseball Cards maintained their virtual monopoly of national baseball card set distribution. There was a small amount of competition by Hostess and Kellogg's, which included baseball cards in food packages, but Topps Baseball Cards had a stranglehold on the hobby. Some collectors have argued that the quality of Topps' sets had begun to decline from the lack of competition (and some sets, especially the 1972 and 1975 designs, were polarizing). In 1976 an upstart company called SSPC began to market a set of current major leaguers which was well-designed. Topps again went to court and halted production of the set. The courts, in a different suit, would eventually rule against Topps in 1980 and allow other companies to compete, later adding a condition that the competitors' cards not be sold with gum. This action effectively ended 25 years of Topps Baseball Cards domination. |
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| Topps Baseball Cards at the Library of Congress Site |
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| Visit Our Florida Location |
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William Youngerman, Inc. Bank of America Building - 150 East Palmetto Park Road - Suite 101 -
Boca Raton, FL 33432
(561) 368-7707 or (800 ) 327-5010 |
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